Toyota Unleashes Giant Solar-Powered Flowers On Unsuspecting Cities

You might remember that my first passion is Marketing. I find it interesting and stirs my creative mind. Some people don't even give it a second thought. However marketing and advertising is to true link to a company and it consumers. Why it's so interesting to me is a long story.

I especially love when a eco-friendly company creates an interesting ploy to generate a buzz for their product. Toyota has created these giant flower stations as a reminder that the earth is beautiful and can give something back. Anyone can use these solar power stations to recharge your laptop or get free WiFi. Currently the stations are only in Boston, but Toyota plans to build stations in New York, Chicago, Seattle, San Francisco, and Los Angeles.

The Prius's new tag line is “Harmony between Man, Nature, and Machine.”

So Toyota is doing what it can to spread the word about the environment, what are you gonna do?

Ava Chin - The Urban Forager

I can't imagine anything greener than taking a walk in the park and enjoying the natural beauty that the earth has provided for you. But it gives so much more than people think. A long time friend, Ava Chin, writes a blog for the New York Times titled The Urban Forager. The blog features the area in which I use to live many moons ago, Fort Greene/Clinton Hill/Prospect Park area. I had a chance to meet up with Ava and do some foraging. When she said we were going to pick up some things for a salad, she headed straight for the park. Ava provided plenty of information that I became a little lost in, however we are lucky enough to have her blog to refer to. In the picture above you will see my favorite find, Lambsquarter. Very similar to spinach in taste but a higher nutritional value. Ava had made a Lambsquarter pie prior to our day of foraging that was simply amazing. We also found Violets that gave the salad a bit of zip. Two important things I learned is to try and find plants off the beaten path (cleaner and fresher) and only pick what you intend to eat. For much more information, take a look at her blog and enjoy the gift that the earth has given you. After that do something for the earth in return to show your appreciation.